The Right Stuff: America's Move to Mass Customization

Studies | Economy

No. 225
Tuesday, June 01, 1999
by W. Michael Cox & Richard Alm


Seletected References

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Burness, Tad, Cars of the Early Twenties (Philadelphia: Chilton Book Co., 1968).

Cox, W. Michael, and Roy J. Ruffin, "What Should Economists Measure? The Implications of Mass Production vs. Mass Customization," Federal Reserve Bank of Dallas, Working Paper no. 98-03 (July 1998).

Dell, Michael, Direct from Dell (New York: HarperBusiness, 1999).

Gates, Bill, The Road Ahead (New York: Viking, 1995).

Gilmore, James H., and B. Joseph Pine II, "The Four Faces of Customization," >Harvard Business Review, January-February 1997, pp. 91-101.

Gordon, Robert J., "Monetary Policy in the Age of Information Technology: Computers and the Solow Paradox," prepared for the conference "Monetary Policy in a World of Knowledge-Based Growth, Quality Change and Uncertain Measurement," Bank of Japan, June 18-19, 1998.

Greenspan, Alan, "Is There a New Economy?" remarks at the Haas Annual Business Faculty Research Dialogue, University of California at Berkeley, Sept. 4, 1998.

Greenspan, Alan, "Problems of Price Measurement," remarks at the Center for Financial Studies, Frankfurt, Germany, Nov. 7, 1997.

Krugman, Paul, "Scale Economies, Product Differentiation and the Pattern of Trade," Journal of Political Economy, December 1980, pp. 950-59.

Lancaster, Kelvin J., Variety, Equity, and Efficiency (New York: Columbia University Press, 1979).

Peppers and Rogers Group, Marketing 1 to 1, http://www.1to1.com

Pine, B. Joseph II, Mass Customization: The New Frontier in Business Competition (Boston: Harvard Business School Press, 1993).

Schonfeld, Erick, "The Customized, Digitized, Have-It-Your Way Economy," Fortune, Sept. 28, 1998, pp. 114-21.

Sears, Stephen W., The American Heritage History of the Automobile in America (New York: American Heritage Publishing, 1977).

Solow, Robert M., "We'd Better Watch Out," New York Times, July 12, 1987, p. 36.

Toffler, Alvin, The Third Wave (New York: Bantam Books, 1980).


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